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The July Redfin report gives loan officers a clearer way to talk about buyer leverage without glossing over affordability pressure.
U.S. homebuyers hit record low in July, according to a Redfin report published August 13, 2026, as the number of buyers in the market fell to about 967,000. Redfin said sellers totaled about 1,463,000, leaving sellers outnumbering buyers by 51% and pushing the market further in buyers’ favor.
For mortgage professionals, the story is not just softer demand. It is the combination of more negotiating room and still-tough affordability, which means qualified buyers may have better leverage, while many would-be buyers remain sidelined by historically high housing costs.