Mortgage Marketing Tutorials — Email, SMS & Campaigns

Practical mortgage marketing lessons for loan officers: evergreen campaigns, past-client outreach, email and SMS that convert.

Ship campaigns that actually get replies. Learn evergreen campaign structure, past-client marketing, rate updates, and messaging that converts across email and SMS.

Lessons in Marketing

• AI Template Creation Is Now Available — Generate mortgage-ready email and SMS templates with AI. Describe what you need in plain English and get a first draft you can polish and send.
• Marketing Hub Updates: Analytics, Tracking & AI Templates — A tour of the new Marketing Hub — campaign analytics, deeper tracking, and an AI template library that gives you a running start on every message.

More Academy categories

• Getting Started
• AI for Loan Officers
• CRM & Pipelines
• Automation
• Lead Generation & Conversion
• Realtor Partners
• Property Pulse
• Calling & Power Dialer
• Campaigns
• Websites
• Integrations
• Mobile App
• Compliance & Deliverability
• Email & SMS
• SEO for Loan Officers
• Business Growth
• Release Notes
• Case Studies